Creating clear, effective content with modern digital tools

The AI Content Creator apprenticeship helps staff produce visual, written and multimedia content that supports communication, marketing and internal projects. Learners build confidence using modern tools to create clear, consistent messaging for different audiences.

Apprenticeships

What this apprenticeship strengthens

  • Communication
  • Content production
  • Digital confidence
  • Brand consistency
  • Creative problem solving

What learners develop

  • Copywriting
  • Script writing
  • Asset creation
  • Basic video production
  • Audience targeting
  • Prompt writing for content tools

How learning works day to day

Learners plan and produce real content needed by their organisation.
They practise using templates, automations and simple tools that support faster, clearer communication.

Workplace projects

Typical projects include:

  • Content templates for social channels
  • Simple video explainers
  • Improved internal communication materials
  • Automated content workflows

Tools and platforms

  • Canva
  • Adobe Express
  • Microsoft 365
  • Basic video tools
  • AI assisted creative software

Who this is ideal for

Staff in marketing, communications or administrative roles who support content creation. Also suitable for early career starters who want digital confidence.

Progression opportunities

  • Marketing roles
  • Communications
  • Digital content and design

Register Your Interest

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