Unleashing the Potential of Human Capital for Vision 2030
Madinat Al Maharat, a joint venture between IN4 Group (UK) and Cultural Assets Group (KSA), is a national vocational training provider committed to developing a robust creative and advanced technology workforce in Saudi Arabia. Endorsed by the Technical and Vocational Training Corporation (TVTC) and the Human Resources Development Fund (HRDF), the joint venture will deliver accredited professional training programs with internationally benchmarked curricula and hands-on learning experiences.
It aims to train 50 participants in 2025, expanding to 500 by 2027 – this will empower Saudi youth with world-class skills to pursue high-value careers in the creative technology industries.
Cultural Assets Group is a prominent entity in Saudi Arabia’s cultural and creative sectors. Established to align with Saudi Vision 2030, the group consolidates over 20 brands and operates across multiple cities, including Riyadh, AlUla, Jeddah, London, Paris, and Unaizah.
With a shared mission to unlock the potential of local talent, the initiative supports Saudi Arabia’s Vision 2030 by creating skilled, future-ready workforces and fostering sustainable productivity and prosperity across the Kingdom.
What the Programme Offers
- Cutting-edge skills training in creative technologies, immersive media, digital innovation, cyber, defence, and advanced engineering
- Programmes designed for women, young people, career changers, and underrepresented communities, ensuring fair access to future technology careers
- A unique UK–KSA collaboration, blending international expertise with local delivery to build long-term capacity and knowledge transfer
Who It’s For
- Unemployed graduates seeking career pathways into high-demand digital sectors
- Economically inactive individuals, including career-break parents and carers
- Young people and underrepresented communities that want access to transformative tech opportunities
- Employers and government partners that want to invest in future talent pipelines
Opportunities & Outcomes
- Apprenticeships and off-the-job training tailored to industry needs
- Direct pathways into tech roles across creative industries, cyber, defence, financial services, and manufacturing
- A proven track record of impact, with IN4 Group supporting more than 6,000 people into tech careers and delivering over £25m in social value in 2024 alone
Impact & Partnerships
- Strategic partnerships with Saudi government bodies, Ithra by Aramco, and TVTC, connecting education, industry, and cultural innovation
- A focus on community-led innovation, unlocking local talent to shape the Kingdom’s creative and digital economies
- Backed by IN4 Group’s Regional Prosperity Blueprint, delivering measurable economic and social outcomes
Register Your Interest
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